Search results “Protecting the brand name”
9 Steps to Protecting Your Private Label Brand on Amazon
To receive the Cease and Desist letter bonus, go here and I will email it to you: https://justonedime.com/cease-desist 💪🏼 We show you step-by-step, from A to Z, how to build a successful business on Amazon that works for you instead of you working for it.💪🏼 🔥 https://justonedime.com/amazon-fba-coaching 🔥 Succeed on Amazon with 5 hours of weekly live coaching for an entire year, plus everything you need to utterly crush it on Amazon 👉🏻 https://justonedime.com/coaching 👈🏽 We are a growing network of entrepreneurs, impacting the world by helping those in need, investing in opportunities and new ideas, creating wealth, and living a life of meaning. ★ Follow us ★ ➜ Instagram: @sethkniep ➜ Twitter: @justonedime 🔥Beast up on knowledge 🔥 ➜ Just One Dime Amazon Warriors Facebook page: https://www.facebook.com/groups/jod.amazon.warriors/ ➜ Just One Dime Amazon Warriors iTunes podcast https://justonedime.com/itunes ➜ Just One Dime Blog: https://justonedime.com/blog If this video was helpful to you, please like, subscribe, and comment below! Subscribe here ➜ http://bit.ly/JustOneDimeSubscribe Worried about protecting your brand on Amazon? This videos delivers nine steps you can take to protect yourself from the competition. Tired of competitors hijacking the listing you worked so hard to build? You can do something about it! Your private label is yours and you have every right to stand against any who try to leach off of your success. Resources I mentioned in this video: First Sale Doctrine https://www.justice.gov/usam/criminal-resource-manual-1854-copyright-infringement-first-sale-doctrine by the United States Department of Justice Submit an infringement report: https://www.amazon.com/gp/help/reports/infringement knowem? http://knowem.com/ See if your wordmark is in use already on over 575 social media websites across the social web.  The Private Label Lawyer https://www.theprivatelabellawyer.com/ Get legal guidance for your private label on Amazon. You can also hire Suzi Hixon to apply for Brand Gating and Trademarking for you.  The United States Patent and Trademark Office https://www.uspto.gov/ Search the site for your trademark and file your trademark.  Compumark Trademark Research and Protection. http://www.compumark.com/ Order a thorough research for your trademark and get monitored protection for your trademark.
Views: 12135 Seth Kniep
The Importance of Protecting Your Brand | Justina Antonia | TEDxKanata
Your brand—and your name—can sometimes be interchangeable in the world of business. But what happens when your name—or your brand—becomes internationally recognized? And what happens when it becomes front and centre in a battle of intellectual property? Justina Antonia (formerly Justina McCaffrey) is one of the most respected fashion designers in the wedding and evening dress industry. She shows her collection at highly regarded International Bridal Market in New York twice each year and has designed privately and on contract for many fashion houses, retailers and individuals. She has also developed other collections such as an in-house moderately priced wedding series, a bridesmaid selection, an evening wear compilation, and a grouping of luxury lingerie exclusively for Marshall Fields. Her dresses have graced the covers and been featured in the world’s top magazines and newspapers. Her creations and have been worn by countless celebrities and socialites internationally. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx
Views: 2275 TEDx Talks
How To Trademark a Name and Logo | Trademark In Canada And USA
How To Trademark a Name and Logo Secure Your Brand with Trademark Factory® Risk-Free, Guaranteed. https://www.trademarkfactory.com Number 1: Decide WHAT you want to trademark. Would it be your name, your logo, both as a single trademark or both as two separate trademarks. Number 2: Find out if you CAN trademark your brand. You need to know if the brand you picked is even trademarkable. And it means a lot more than simply checking if someone had trademarked the same brand before. Number 3: Decide WHO will own the trademark. Is it you personally? Your company? It can be either, but you need to make sure your decision makes sense from business perspective. Number 4: Decide WHERE you want to trademark your brand. It doesn’t matter where you are. It doesn’t matter where your company is incorporated. What matters is, where do most of your customers come from now or will in the near future. You need to look at your most important markets and trademark your brand there. Number 5: Decide WHEN you want to trademark your brand. You should trademark your brand in your home country as soon as humanly possible. It is often too late but never too early to protect your brand. A great deal of very successful brands were trademarked BEFORE launch. That’s when it’s the easiest to protect your brand—as long as it’s trademarkable. Number 6: Decide WHICH products and services your trademark application would cover. Trademarks don’t give you a monopoly over your name, logo, or tagline themselves. Trademarks give you a monopoly over the mental link between your brand AND the products and services you have listed in your trademark application. For example, Apple doesn’t own the word “Apple.” They own the word “Apple” in connection with computers, phones, software and stuff like that. But it doesn’t mean they can stop someone from calling their excavators “Apple”. Number 7: Decide HOW you will be filing your trademark application. Basically, there are 4 ways to do it. You can do it yourself. The danger is that most business owners, however smart and experienced they are as business owners, don’t know enough specifics about trademark laws to go through the whole process successfully. In case you don’t know, it takes on average 14 months to register a trademark in the United States and 18 months on average to register a trademark in Canada. During these long months, you would be communicating with the Trademarks Office. And if you don’t know what you’re doing, you will probably end up with nothing. The second option is to use online filing websites, which basically have developed software that makes it easier for you to understand what should go where into your trademark application. The problem with this option is that they are not representing you. The third option is to use a traditional law firm. The problem with this option is unpredictability. And finally, the forth option, you’re welcome to file your trademarks through Trademark Factory. Not only will we conduct a comprehensive trademark search to tell you exactly whether your brand is trademarkable FOR FREE, we will also offer you our most popular package All-Inclusive. It’s basically one flat fee for our services that covers everything from start to finish. You will never see another invoice from us. And for most trademarks we file, we will actually also offer a 100% money-back guarantee. Which means that if after spending as much time as necessary trying to come up with a winning argument, if we then lose, you will get all your money back. We’re the only firm in the world that does this. And if you have a brand you want to protect, fill out the form at trademarkfactory.com—and we’ll get the process started. Trust me, your brand is worth it! ----------------------------------- Trademark Factory® resources: ★ Website: https://trademarkfactory.com ★ ☆ YouTube Channel: https://youtube.com/trademarkfactory.com ☆ ★ Facebook Page: https://facebook.com/thetrademarkfactory ★ ☆ Twitter: https://twitter.com/realTMfactory ☆ ★ Kick-Ass Brands Show: http://kickassbrandsshow.com ★ ☆ Kick-Ass Brands Facebook Group: https://www.facebook.com/groups/kickassbrands ☆
Views: 20539 Trademark Factory
Business Edge in Cambodia
Views: 16 Mongkol Sak
CASE STUDY: How do I protect my brand name? BILLY AND MARGOT
Discover how Marie Sawle of Billy and Margot protected her brand name and logo with a trade mark. Keep updated with IPO email alerts: http://bit.ly/ip4bizalerts View more IPO case studies: http://bit.ly/ipocasestudies Subscribe to our YouTube channel here: http://bit.ly/ipoyoutubechannel
Protecting your brand - Why you need trademarks in China and Hong Kong
Mary-Ellen Field of Vintage Management Ltd explains why you need a trademark
Business Edge in Cambodia
Views: 9 Mongkol Sak
dotNice is a global leader in developing and implementing digital brand protection strategies for enterprises large and small worldwide. The Italian company was founded in 1996 and has offices in Rome and since 2014, The Digital Hub in Dublin. We spoke to Fionnuala McGeough, Business Development Manager, who works out of their Digital Hub base. Fionnuala told us that dotNice specialise in the field of digital brand protection. They safeguard digital brands online presence through a range of tailored and cost-effective services, market leading technology and expertise. “If you have got a website, how are you going to protect your digital presence or your digital brand in the online space? dotNice provides a range of solutions to enterprises on how they can protect their brand identity and also their brand equity, which is really important” says Fionnuala. Fionnuala tells us that safeguarding your brand name, company reputation and digital assets is of fundamental importance to your enterprises success. The digital age allows enterprises to scale and grow at an unprecedented rate. As digital brands continue to expand globally, your digital assets are subject to increase online threats that can damage your brand equity, reputation and integrity. “Our services are guaranteed to protect our client brand names from all forms of unlawful use online”, says Fionnuala. The four key services are: Domain name portfolio management – dotNice efficiently and effectively manage domain name portfolio's for both SMB's and global brands. This involves protecting existing domain name portfolios, recognising new domain name opportunities whilst defending digital brand's from external risks. Trademark monitoring & online surveillance - dotNice use advanced technologies to monitor your trademark, filing applications to the Trademark ClearingHouse and taking appropriate legal action when warranted. Digital Brand Enforcement – dotNice manage all legal arbitration processes for domain recovery with third parties. Brand Reputation Monitoring and Analysis - dotNice use industry leading technology to provide ongoing monitoring service across the spectrum of digital channels including social media, peer-to-peer (P2P) networks and the web. Enterprise DNS infrastructure management - dotNice provide the complete spectrum of services needed in Enterprise DNS Infrastructure Management for digital brands. Using dotNice's secure and reliable DNS infrastructure, web broswers can quickly and safely connect with a brand's website. Talk to dotNice about safeguarding your brand in the online space. http://www.dotnice.com --- http://www.thedigitalhub.com
"Protecting the Brand" - IAMMcJOBS.com, Bill Johnson
Bill Johnson shares the importance of protecting your brand and stories from his personal experience at McDonald's about protecting the brand.
Views: 385 iammcjobs
Protecting Your Business - All Up In Yo' Business
See more from Katie and Grace at http://www.youtube.com/lilfootkate39 Contact CR Conversations: http://www.crconversations.com Here again with me are Katie Myers and Grace Child from CR Conversations. They specialize in helping business owners with follow up and client retention. This video addresses some of the more common questions that come up in the process of starting and running your small business. What top issues should the new small business owner be wary of or educated about when they are in the very beginning of starting their business? For example, what should you be aware of when picking a business name or starting a new business in a competitive industry? When it comes to choosing a name for your small business, it is important that you make sure you aren’t taking someone else’s business name and possibly infringing on their trademark rights. This could get you in some hot water; even if it doesn’t get you into trouble, it can certainly give you some hassle down the line if you are forced to change your business name once you have already built a brand or a reputation. Before you start your business, Google the name that you have in mind for your business. That will give you a preliminary idea of your competition and if there are any other similarly-named businesses. After you Google the name, you can then search your state’s Secretary of State website for a business name or trade name to see if somebody has already registered your potential business name. After that, go to the USPTO website and do a trademark search to see if someone has a registered or pending trademark with the same or a similar name as what you want to use for your business. This doesn’t always completely cover your bases because there are still some ways you can get bitten later on, but these are at least a few simple first steps to making sure that you are going to be able to build a brand with a name that you can keep and hopefully avoid any problems later on. When hiring somebody to work for you, the biggest mistake business owners make is improperly classifying the person they are hiring. A lot of people want to treat their new hires as independent contractors rather than employees because they get to avoid paying worker’s compensation insurance and payroll taxes. But if the new hire is actually an employee, not an independent contractor, that misclassification can have very big consequences. So, the very first step is to make sure that if your employee is indeed an employee, then you must treat him as an employee. If he really is a contractor, then great, you can classify him as a contractor. If you are dealing with a type of business where you have trade secrets or proprietary information that you wouldn’t want to get out to your competitors, you can have your new hires sign an Employment Agreement or Independent Contractor Agreement that contains a confidentiality clause or a non-disclosure clause to protect that proprietary information. It’s always a good idea to seek legal advice and help from a business attorney when you are just starting out. You will be so busy with your growing business and the last thing you want to do is waste your time on legal issues that 1) you’re probably not an expert in, and 2) you really don’t have the time to learn about and do. It’s always better for you and your business in the long run if you just stick to what you know (your business) and outsource the other stuff to other professionals. As an attorney and business owner, that’s what I do! I can’t always keep up with my business’s social media, so I use Grace and Katie to do that for me! They help me put together a whole fantastic social media plan to make sure I stay in front of my clients. Check out Grace and Katie on their YouTube Channel at CR Conversations. They have an awesome video series called Talk It Out Tuesday where they share business tips on follow-up and customer retention so that you can keep your customers from cheating on you with your competition. Contact Aiden and learn more at www.180lawco.com. [email protected] | 720-379-3425 Thumbs up & subscribe if you want more AUIYB! Follow Me! IG: @allupinyobusiness Twitter: @_AllUpInYoBiz www.facebook.com/180lawco www.google.com/+aidenkramerlawAUIYB www.pinterest.com/AUIYB The information provided in this video should not be construed or relied on as legal advice for any specific fact or circumstance. Its content was prepared by 180 Law Co. LLC, with its principal office located at 50 S. Steele Street, Suite 250, Denver, CO 80209. This video is designed for entertainment and information purposes only. Viewing this video does not create an attorney-client relationship 180 Law Co. LLC or any of its lawyers. You should not act or rely on any of the information contained herein without seeking professional legal advice. All Up In Yo’ Business® is a registered trademark of 180 Law Co. LLC. ©180 Law Co. LLC. All rights reserved.
Views: 2286 180 Law Co. LLC
How to Protect Your Brand - CitizenHawk Part 1
BRANDInsider Episode 61 Protecting your brand both online and off from pirated brand name and trademark abuse can cost save companies literally millions of dollars in lost revenue, stolen by phony knock-off websites with closely matching brand website domain names. We shot an informative and enlightening interview with a leading company in the field called CitizenHawk, who's singled minded purpose is protecting brands, large and small. What they have to say could help save your brand or your clients brand from major revenue loss and a black eye on your brand image. ------------------------------------------------------------------------------ Subscribe to BRANDInsider! http://youtube.com/brandinsider1 Like us on Facebook http://facebook.com/BRANDInsider Tweet your comments at http://twitter.com/brandinsider Visit our site @ http://brandinsider.tv BRANDInsider is produced by JSP Creative Media, an Orange County Visual Media Production Company JSP Creative Media's site http://JSPCreative.com
Views: 162 Brand Insider
The Naked Truth About Branding: Protecting Your Assets
http://www.RisingAboveTheNoise.com Branding can get desperate. Oftentimes outrageous, just to get any attention whether it's the right type of attention or the incorrect type of attention. In some markets, it's become an epidemic. To help this escalating situation, we created this 34-second Public Service Announcement to expose the truth, pull back the curtain and help CEOs, CMOs, branding professionals and companies Protect Their Assets.
Views: 1538 David Brier
Protecting Your Brand Overseas
International franchise expert Bachir Mihoubi, president and CEO of FranCounsel Group, outlines pitfalls that companies face when taking their brands overseas and how to choose names that translate across borders.
Views: 214 Global Atlanta
Protecting Your Business | Hanley VLOG 005 | Starting A Business And Building A Brand
Sign Up For Free Product And Deals: http://www.tiege.com Website: http://www.tiege.com VLOG #1: https://www.youtube.com/watch?v=GCmHOv8YMXM VLOG #2: https://www.youtube.com/watch?v=d7KmPLfrf7s VLOG #3: https://www.youtube.com/watch?v=0ulb7gZwLOM VLOG #4: https://www.youtube.com/watch?v=tuly1DJmSac Welcome back to the Tiege Hanley Starting the Business and Building a Brand VLOG. This VLOG #5. In regard to the progress with Tiege Hanley, the chemist is developing the product, and the partners are starting to get the legal paperwork taken care of. For 2 hours, Tiege Hanley had a conference and consultation through Skype about legal planning. You have to decide the entity as well what happens in certain scenarios. Some of these things are tough to talk about and are uncomfortable. It’s like a prenuptial agreement. If you don’t have this spelled out and solid, your company could potentially be ruined if someone wants out. VALUE How are you going to value the company? Tons of formulas are out there. On a side note, Shark Tank is a great show from which to learn about business and entrepreneurship; however, the way Shark Tank values a company is not the right way with no projections or accounts receivable. As a team, you need to set the value and then every so often, reassess and revalue. In the agreement, an exit agreement needs to contain each person’s equity at that specific time. VESTING When you are in a partnership, you are given or earn equity. For this example, the equity is 30% and vests over a 3year period. If you complete a year, you’re 10% vested. After a 2nd year, you are 20% vested. By the 3rd year, you’re fully vested. Vesting must be discussed and decided. You have to be protected in the beginning before cash starts flowing! You also have to be in agreement and aligned with your partners in case dynamics change down the road. Take care of legal things now so you don’t run into trouble in the future. An ounce of prevention is worth a pound of cure. Visit http://www.tiege.com to sign up for beta-testing opportunities and giveaways!
Views: 5413 Tiege Hanley
A Brand Name That Stands Out | Andrei Mincov
Names, logos and slogans you use in your business are valuable assets that most businesses need to protect. Indeed, If It's Worth Promoting, It's Worth Protecting®! Until recently, you only had two options when it came to registering trademarks: to do it yourself or to use a traditional law firm. The problem with filing your own trademarks is that a very high percentage of self-filed trademarks gets rejected by the Trademarks Office. The problem with using a traditional law firm is that you will have no idea about the total cost until the entire process (which typically takes 12–18 months) is through. And if your trademark is still not registered, you won't get any money back, because you're paying them for their time, not for the result that you care about. Andrei created Trademark Factory® to take care of these problems. They are the only firm in the world that offers trademarking services with a predictable result for a predictable budget. Their licensed lawyers and trademark agents help entrepreneurs and businesses from around the world trademark their brands with a free comprehensive trademark search, for a single all-inclusive flat fee, with a 100% money-back guarantee. They can help you register your trademarks in Canada, the U.S., Australia, European Union, and other countries. The easiest way to get started would be for you to fill out the form at https://trademarkfactory.com — and we will do all necessary trademark searches and prepare your trademarkability report for you, free of charge. This way you'll know for certain—without spending a dime—whether or not your brand is trademarkable. Do you build your brand around keywords that would be picked up by search engines or do you choose a unique name? One is better for SEO but bad from the perspective of trademarking. The other one is good for trademarking but does nothing for SEO. How to choose your online brand? How to protect it? Learn about this and more from Andrei Mincov, an intellectual property lawyer who has personally developed all of his websites and who extensively uses the internet to find clients. Get the full presentation here: https://internetmasterminds.org In this presentation you will discover: • How to choose your brand: SEO vs. Branding • Checking uniqueness of your brand • Cheap and easy ways to protect your brand online • How to decide if you need to trademark your brand • So you want a trademark? Here’s how. Andrei Mincov has been an intellectual property lawyer for over 16 years. His first venture into IP was when he represented his father, a well-known Russian composer against a radio station that used his music to advertise Samsung, without his permission. He has since helped hundreds of clients ranging from individual authors, entrepreneurs and startups to celebrities like J.K. Rowling to corporate giants like Apple, Microsoft, Sony, Ford and Dreamworks. In 2007, Andrei came to Canada, and after three more years of law school became an IP lawyer and a registered trademark agent here. In 2011, he founded Mincov Law Corporation, a business law firm for clients who value intellectual property as a legal tool for protecting ideas and creativity. In 2013, he launched the Trademark Factory™ that offers a unique way for business owners to register their trademarks in Canada. Connect with Andrei Mincov from Trademark Factory: https://trademarkfactory.com https://www.facebook.com/thetrademarkfactory Access the full video at https://internetmasterminds.org for free 👍 Connect with Internet Masterminds online: Facebook ➡️ https://facebook.com/internetmasterminds Instagram ➡️ https://instagram.com/internetmasterminds Twitter ➡️ https://twitter.com/i_masterminds LinkedIn ➡️ https://www.linkedin.com/groups/3985061
The Ultimate Domain Registration Tip - A Hassle Free Brand Protecting Method
Hey guys Callous Mind https://www.callousmind.com/bdr back with you and today I wanted to present you all an idea when registering domain names. I know it's been a couple of videos since I talked about domain registrars. https://www.youtube.com/watch?v=3DWbaD3_28c Either way, the recommendation I will be sharing in this video is a great tip for anyone looking to register a domain. You should be ready to register 2 domains and not just 1 and I will explain why within this video. This is as legitimate of a tip as you will ever find and taking advantage of it will save you hassle in the future, believe it! 00:55 Callous Mind presents domain registration tips and a questionable traffic hijacking method. Consider this my disclaimer, you use any and all tactics contained within this video at your own discretion. I am not responsible for the use of misuse of the information contained herein. 1:32 This is the biggest tip I have for you is in regards to protecting your brand. If you are registering a plural domain for your brand then I would highly recommend that you also purchase the singular version as well. This will keep someone else from registering it and syphoning traffic away from your brand. 2:13 Traffic hijacking method all you do is register the singular version of someone else's domain and boom you should receive traffic, if the plural version of the domain is popular. This is something that may get you into legal trouble so once again, you do this at your own discretion and at your own peril. No one else is responsible for your decisions but you. 3:13 The Golden Rule If you would not want someone doing this to you then you should not do it to them. I'm just pointing this out as something that can be done, I'm not recommending it be done. 3:24 Just to reiterate what I have said here, buy the singular and plural versions of your domain name if applicable. Doing so will save you possible future headaches, hassles and prevent you from possibly having to threaten someone else with legal action. There's not a better brand insurance policy that you can buy for $10. If your website gets popular then you can bet that someone will be looking to purchase the singular version of your domain name. That's why you should buy it before someone else, to protect your brand and your flow of traffic if for no other reason. -------------------------------------------------------------------------------------- domain name domain name registration domain registration tips protect your brand how to protect your brand the ultimate domain registration tip https://youtu.be/4j5e3BF8boI https://www.youtube.com/playlist?list=PLKCw4NVCK4XcTLVvfxYTebcvqzG2_GqIa Check out our Facebook page: https://www.facebook.com/callousmindguy Hit me up on Twitter: https://twitter.com/callousmindguy The website: https://www.callousmind.com/
Views: 31 Callous Mind
Legal tips for protecting your brand
Our London IP partners Allan Poulter and Mark Holah explain why brand protection is vital at every stage of business development. Their talk covers the basics of what every business should know about Intellectual Property rights.
Views: 351 Bird & Bird
Protecting Your Brand in Trade Name Search Results
Tips on how to protect and manage your brand in trade name search engine results pages. This includes search engine optimization, pay per click program management and search engine marketing.
Views: 130 NEWebStrategies
Orlando Intellectual Property Attorney Explains How a Trademark to Protect Your Brand Name?
Orlando Intellectual Property Lawyer Explains Must You File A Trademark to Protect Your Brand Name? Florida Attorney Steve Kramer Explains http://www.mykramerlawfirm.com/ (877) 493-4847 Florida trademark attorney Steve Kramer wants to talk to you about whether or not you need to file a trademark in order to protect your business. Is a trademark really necessary to protect your business? Can you work and be successful without one? Well it depends on how you look at it. Once you file for a business and begin using that name in commerce, you immediately gain some type of protection. There are also other acts and law in place to help protect you without a trademark. However, filing for a trademark with the U.S. Patent and Trademark Office does come with a lot of different advantages and protections for your business, plus at a national level. But you need to speak to an experienced trademark attorney who can help you decide what is best for your own business and how each route would benefit you. Watch the video now to learn more. For more information about trademark law and my firm, visit our educational website at http://www.mykramerlawfirm.com/. If you have legal questions, I want you to call me at (877) 493-4847. I welcome your call. The Kramer Law Firm -- One Firm For Life Main Office 1057 Maitland Center Commons Blvd. Suite 101, Maitland, FL 32751 407.834.4847 Tampa Office 8875 Hidden River Pkwy, Ste 300 Tampa, FL 33637 813.975.7463 Downtown Orlando Office 37 N. Orange Avenue, Suite 500 Orlando, FL 32801 407.834.4847
Views: 408 Kramer Law Firm
Do fashion lovers care if the brand name on a product is authentic?
We asked the bloggers, buyers, and designers at Italy's premier expo for men's fashion if they think brands should do more to protect customers from counterfeiters selling replicas disguised as authentic products. A quick stats check will tell you why their answer was a resounding YES: An estimated 1 in 6 shoppers searching for authentic products in multi-brand stores — and 1 in 4 shopping online — report buying a counterfeit by mistake. That's where Certilogo comes in. We certify authentic products from our brand partners and mark them with a Certilogo Code — a different code on every unit of product. Consumers use the code to unlock a quick and reliable authentication at http://www.certilogo.com or in the Certilogo app. It's the safe & simple approach to anti-counterfeiting that knocks out fakes while ALSO protecting brands' most valuable asset — the trust of loyal customers. Ready to learn more? Visit our site for list of brand partners and other useful info: http://brands.certilogo.com/en/clients #wechooseauthentic #checkthecode
Views: 126 Certilogo
Startup Navigator Facebook Live Weekly Episode 1: Protecting Your Brand name & Trademarks
Trademark Protection for Start-Ups & Businesses by Trademark Attorney Brian Goldberg.
Protecting an Idea UK | Patents, Trademarks & Registered Designs.
Brief introduction to the different forms of UK Intellectual Property. A guide to How to Protect an Idea with Patents, UK & EU Registered Designs, Trademarks and Confidentiality Agreements. The video also gives an overview of the cost of patenting and registering a design in the UK. Patent Pending is also covered. http://www.design2market.co.uk/patenting-your-idea.html http://www.d2minnovation.co.uk
Views: 14504 D2M Innovation ltd
How to Protect Your Brand - CitizenHawk Part 2
BRANDInsider Episode 62 Protecting your brand both online and off from pirated brand name and trademark abuse can cost save companies literally millions of dollars in lost revenue, stolen by phony knock-off websites with closely matching brand website domain names. We shot an informative and enlightening interview with a leading company in the field called CitizenHawk, who's singled minded purpose is protecting brands, large and small. What they have to say could help save your brand or your clients brand from major revenue loss and a black eye on your brand image. -------------------------------------------------------------------------- Subscribe to BRANDInsider! http://youtube.com/brandinsider1 Like us on Facebook http://facebook.com/BRANDInsider Tweet your comments at http://twitter.com/brandinsider Visit our site @ http://brandinsider.tv BRANDInsider is produced by JSP Creative Media, an Orange County Visual Media Production Company JSP Creative Media's site http://JSPCreative.com
Views: 35 Brand Insider
Trademark Law Basics for Building and Protecting a Powerful Brand
Presented on September 5, 2013, by Brendan Hughes (C'99), Senior Associate at Cooley LLP.
How to Protect Your Brand - CitizenHawk Part 6
BRANDInsider Episode 66 Protecting your brand both online and off from pirated brand name and trademark abuse can cost save companies literally millions of dollars in lost revenue, stolen by phony knock-off websites with closely matching brand website domain names. We shot an informative and enlightening interview with a leading company in the field CitizenHawk, who's singled minded purpose is protecting brands, large and small. What they have to say could help save your brand or your clients brand from major revenue loss and a black eye on your brand image. -------------------------------------------------------------------------- Subscribe to BRANDInsider! http://youtube.com/brandinsider1 Like us on Facebook http://facebook.com/BRANDInsider Tweet your comments at http://twitter.com/brandinsider Visit our site @ http://brandinsider.tv BRANDInsider is produced by JSP Creative Media, an Orange County Visual Media Production Company JSP Creative Media's site http://JSPCreative.com
Views: 45 Brand Insider
A trademark is a word, name, symbol or device used in trade with goods to indicate the source or origin of the goods and to distinguish them from the goods of others. Trademarks are ubiquitous in the world of business and include many different types of marks. For example, some of the more common types of trademark, brand names and logos, help distinguish a company's products from its competitors'. Advertising slogans, which strengthen a corporate reputation in the minds of consumers, can also be trademarked. Certification marks, which are also a type of trademark, attest that a product meets a specified set of standards. While there is certain diversity amongst the types of trademarks, every kind of trademarks shares a few things in common. First, trademarks help your business communicate information about the quality of your products and services to the public. Through careful trademark selection and maintenance, you can set your company apart from the competition and establish a positive relationship with consumers.
Views: 2057 Howard Cohn
Instagram.com/Queenzflip Instagram.com/TmsTooMuchSwag
Views: 10132 QUEENZFLIP
7 Steps You Can Take to Protect Your Brand - Ryan Swanson Law
Your brand may be your most valuable asset. Are you protecting that asset? Read more: https://ryanswansonlaw.com/7-steps-you-can-take-to-protect-your-brand/ You can take steps yourself to protect your brand and there are some steps that are best left to experienced trademark counsel to handle. The following information is intended to serve as a guide in helping you protect your brand. If at any point in the process you have questions, please don’t hesitate to contact Kevin Collette. 1. Choose A Strong Name (choose a distinct name and do preliminary browser searches yourself to avoid unnecessary professional searches) Start with choosing a “strong” mark. Do your own preliminary searches and then have comprehensive searches performed by attorneys or third-party search companies to see if there are any confusingly similar marks. Even the third-party search company results should be reviewed by counsel with an opinion letter. Doing a professional search is like buying insurance. If you have a great search, there is less risk of spending money on marketing, signage, websites, etc. only to have to start over. Also, if you have a professional search, it is hard for a prior user to claim damages for bad faith. A search should be of U.S. Patent & Trademark records, searches of other relevant jurisdictions, domain names, and broad browser and trade group searches at the least. 2. Check Domain Names (you can do these searches and filings) You should check availability and file for the domain names for your marks including for multiple extensions, for misspellings, for use of symbols (like @) in place of letters), and for your mark with popular criticizing blog names like “sucks.” 3. Search Social Sites (you should do this to safeguard use on sites) You can grab your mark on many social sites. Here is a brief checklist of sites: Twitter (@mycompany) Facebook (“mycompany”) Youtube Google Plus Pinterest Skype Twitch eBay Tumblr Reddit Medium Instagram Snapchat LinkedIn GitHub 4. Mark Your Marks (you or your ad agency can do this) Place a trademark notice on your marks. You can and should use a ™ next to the mark to show your claim of ownership right from the start even though not yet registered. In order to use the ®, one must have a federally registered mark. 5. File Applications for and Register Your Marks (once you decide on a possible name, have counsel move forward and file even if you might change names – often we file for multiple marks to reserve the names pending final decisions). It is an art to file proper trademarks with effective classifications, designs, logos, trade dress, slogans, descriptions of use and strategies. Experience pays. Bargain filings usually cause problems and are not a bargain. If the mark is not yet used, counsel can file on an “intent to use” basis and then you prove use later. One should also file in all countries where the mark will be used. 6. Monitor Your Marks (you can do a lot of this) Assign someone to be your compliance officer and have them (or legal counsel) monitor your registrations and activities of competitors. You can also hire, subject to finances, a watch service to report if anyone files a similar mark. Your compliance officer can check sponsored ads on browsers to make sure your competitors are not placing ads on browsers which send customers to them when they enter your name. Check metadata of your competitors to make sure they are not including your name to route your customers to them. Your compliance officer needs to regularly browse, browse, and browse, to see if anyone is purposely or inadvertently infringing. 7. Enforce Your Marks There are no trademark police, so it is best to use legal counsel to enforce your marks. If you fail to enforce, you may lose your ability to stop others. Conclusion Many of the items on this checklist are for you to do and not lawyers or agents, and other items require a more experienced hand or legal letterhead. You and counsel should be working as a team to protect your brand, and due diligence from the beginning can prevent infringement lawsuits, can save money and effort, and can prevent false start campaigns.
Protecting your Real Estate Brand by Googling Your Name
https://www.dctitleguy.com It is important as a real estate agent to Google your own name. You do so to protect your brand online and find out what is being said and by whom. Here are the reasons why you should Google your own name and other tricks to monitoring your online content. Subscribe to my Channel for more Real Estate marketing and technology videos! Follow me on Twitter https://twitter.com/dctitleguy
Views: 62 Wade Vander Molen
Trademark Law and Protecting your Online Brand
Trademark Law and Protecting your Online Brand . Any brand that has been involved in the area of IP (Intellectual Property) should by now know very well that protecting your intellectual property is a process that includes multiple steps. The first step is conceiving the idea, brand name or trademark where protecting it is more than likely deemed necessary. The second step is making a decision about what to do with this new found idea as far as trying to establish it as exclusive or not. Sure. There are a lot of ideas out there that do not require this notion of exclusiveness, with not all new things even qualifying for intellectual property protection. If, however this new idea , concept or trademark falls into the category of IP protection, with the protection being needed and it wholly qualifies, the step coming next is one where the entity will need legal protection. You all know that just the attempt to obtain this protection will come with a cost, no matter whether this protection is sought by the individual with the idea, the inventor him/herself or an organization requiring the help of legal counsel. For this case, let us assume that the individual who has conceptualized the idea or the inventor themselves have taken legal steps to seek protection for their innovation, as for example with a trademark. What is involved when seeking such protection? By registering your trademark, it will be a great first step to protecting rights to your trademarks and give you access to the court. Using mediation can greatly reduce the expenses. You should beware, however, that it might turn out to be a costly proposition to prove that you have a case. BrandShield monitors and finds trademark infringement, counterfeit sales and brand abuse in multiple platforms. Contact us for a free demo . https://www.brandshield.com/
Views: 45 BrandShield
File a trademark application to protect your brand
In order to prevent others from stealing your brand, logo, and business name, you need to register the trademark. Ownership of a trademark is established by using the mark in commerce. A trademark is defined as a source indicator. It lets the consumer know who the manufacturer of a good is, or the provider of a service. Sure, you may enjoy benefits of common law protection, but federal US trademark registration has many more and much stronger legal benefits. Here are three of the best legal benefits from federal registration of a Trademark: 1) Trademark registration establishes a federal record of your ownership throughout the United States; 2) Trademark registration prevents others from using your trademark in connection with selling similar goods or services; and 3) Trademark registration protects you from someone else demanding that you stop using the mark. You should know that if another person files a trademark application first, then you will not be able to register your trademark. That is why you should register your trademark as soon as you can. Be the first to file. I will help you prevent costly mistakes and provide legal guidance on how you CAN get your trademark filed correctly and at a reasonable cost the first time. Many times, applicants who have filed for trademark registration incorrectly have come to me after the trademark has been rejected and the problems could not be fixed. The application fee was lost, the filing date was lost, and the application had to be refiled from scratch. Register your trademark with me, my form is easy, short and simple. And you never have to worry about hidden fees. Let’s get started so you can prevent others from profiting from your brand or logo. Remember, good ideas are worth protecting. Contact trademark attorney Vin LoTempio at (800) 866-0039. This 800 number rings directly to my cell phone, so you know you will always be able to talk directly to a trademark attorney. Free 15 minute Consultations: 1 (800) 866-0039 Email: [email protected] Web: https://www.lotempiolaw.com File A Patent: https://www.lotempiolaw.com/patent File A Trademark: https://www.lotempiolaw.com/trademark YouTube: http://www.youtube.com/user/PatentHome Twitter: https://twitter.com/LoTempio Facebook: https://www.facebook.com/LoTempio.vg ATTORNEY ADVERTISEMENT
Views: 76 PatentHome
Protecting Your Brand
A true partner is someone who cares about your interests just as much as you do. At Ei, we make exceptional effort to protect your brand from the first time we meet to the time a customer interacts with your products.
Views: 1188 Ei SolutionWorks
Securing and Protecting your Brand through your Domain Name - Catherine A. Shultz
Catherine A. Shultz presented "Securing and Protecting your Brand through your Domain Name" during the CLE seminar entitled "Intellectual Property: Key Topics for In-House Counsel and Business Lawyers Today." This event occurred in Minneapolis, MN on Friday, June 14, 2013, and was sponsored by Kinney & Lange, P.A. Please note that the views expressed herein do not necessarily represent those of her employer. For more information about Catherine (a former attorney at Kinney & Lange), please review his bio on the NLO website: http://www.nlo.nl/en/advisors/consultant?id=80 We hope you enjoy our videos. The information on our channel is designed to introduce you to our firm and provide examples of our previous CLE seminar presentations on intellectual property law. The channel is not intended to provide legal advice or establish an attorney-client relationship. The determination of the need for legal services and the choice of a lawyer are extremely important decisions and should not be based solely upon advertisements or self-proclaimed expertise.
Views: 42 Kinney & Lange PA
Fake Reviews: How to Protect Your Brand • Agnes + Day
Fake reviews can seriously impact your business and reputation. Whether they're fake positive reviews that you or a competitor are publishing online, or fake negative reviews. Both can have serious repercussions to both your business's reputation and your bottom line. However, there are ways that you can overcome these types of hits to your company or organization. There are laws designed to protect you from fake reviews, as well as ways to uncover the person or company responsible and protect your brand's good name with strong, positive strategies and tactics. Within this video, Melissa Agnes, an online / social media crisis management specialist, Whitney C. Gibson, an Internet defamation attorney and Chris Anderson, a cyber investigator, explore the different options available to you when it comes to protecting your brand (whether a personal brand or corporate one) from fake reviews online. If you're facing this type of negative online situation, there are options and we can help. Watch this video and then give one of us a call! Melissa: [email protected] Chris: [email protected] Whitney: [email protected] ----- Agnes + Day http://agnesday.com/ http://twitter.com/agnesdayinc http://www.facebook.com/agnesdayinc http://www.linkedin.com/company/agnesdayinc http://www.google.com/+agnesdayinc
Views: 38 Agnes + Day inc.
How to Protect Your Brand - CitizenHawk Part 3
BRANDInsider Episode 63 Protecting your brand both online and off from pirated brand name and trademark abuse can cost save companies literally millions of dollars in lost revenue, stolen by phony knock-off websites with closely matching brand website domain names. We shot an informative and enlightening interview with a leading company in the field called CitizenHawk, who's singled minded purpose is protecting brands, large and small. What they have to say could help save your brand or your clients brand from major revenue loss and a black eye on your brand image. ------------------------------------------------------------------- Subscribe to BRANDInsider! http://youtube.com/brandinsider1 Like us on Facebook http://facebook.com/BRANDInsider Tweet your comments at http://twitter.com/brandinsider Visit our site @ http://brandinsider.tv BRANDInsider is produced by JSP Creative Media, an Orange County Visual Media Production Company JSP Creative Media's site http://JSPCreative.com
Views: 32 Brand Insider
How to file and register a trademark WITHOUT a lawyer!!!
http://vondranlegal.com/zip-counsel-affordable-trademark-legal-services/ YES YOU CAN SHARE THIS VIDEO ON YOUR SOCIAL MEDIA NETWORKS. MAKE SURE TO SUBSCRIBE TO OUR POPULAR CHANNEL! WE ARE ALMOST AT 10,000 SUBSCRIBERS!! Attorney Steve® does it again, this time with a helpful video for startup companies and individuals looking to register a federal trademark but who may not have the money to hire an intellectual property or trademark lawyer. This video is general legal information only and NOT legal advice or a substitute for legal advice. Trademark registration can be MUCH MORE COMPLEX than highlighted in this video. It is important to always do a thorough trademark search BEFORE applying for a trademark through the USPTO. Once you file, you cannot get your money back. So make sure there is no one else using your trademark before you apply. You can do this by searching the internet. Search for domain registrations that may be similar. Search on Google. You can Thomson Thomson to run a detailed paid search. You should also try to pick "arbitrary and fanciful" names as opposed to suggestive and descriptive terms. In other words "Nike" or "Xerox" are better names than "Sports Shoes Company" or "Copy Paper Inc." Be creative - think out of the box. Also, keep in mind there are many different things you can get a trademark (for goods) or service mark (for services) for. Examples are: 1. Your company logo 2. A slogan you use in your business 3. Nicknames (ex. "Johnny Football") 4. Your business name These are just a few of the common examples. At any rate, this video should help you understand what lawyers do when filing a trademark. This is the same process companies like LegalZoom do. So in short YOU CAN DO IT without a lawyer if you take time to read the screens, and watch some of their helpful videos the USPTO offers. If you need help and are willing to pay a LOW FLAT RATE FEE - we can help you. We can also help with the following: 1. Trademark name searches (we can help you pick a good mark to build your brand on) 2. Registering trademarks and service marks 3. Responding to office action letters (refusals or denials) from the trademark examiner 4. Cease and desist letters 5. Trademark arbitration, mediation, litigation 6. Domain name disputes For more information, call us at (877) 276-5084 or click on the link at the top of this page to go to our corporate homepage. As we like to say - we are The First Name In Legal Services" Hope you enjoyed this video!! Check out our others. Keep in mind there are RISKS associated with filing your own trademark with the USPTO (such as having to respond to an office action letter, or having your trademark denied when a good search would have prevented the filing), but many people are finding that filing a trademark application (for example to start your own clothing line, or a name of a band, or product name) is not as mysterious as people once thought. ATTORNEY STEVE TIP: Make sure you SEARCH your mark BEFORE you buy a domain name, engage in advertising, name your product etc. There is nothing worse than picking a name that some other company already has or which is "confusingly similar" to their name, This means your trademark will not register. This is the biggest risk of filing for your own trademark. Sometimes it is worth the money to just pay trademark counsel to search and file for your corporate trademark. We can do slogans, logos, and company names. _______________ PLEASE SUPPORT US ON PATREON - OUR GOAL IS TO BE THE LEADING PROVIDER OF LEGAL NEWS AND INFORMATION BUT WE THERE IS NO WAY WE CAN DO IT WITHOUT YOUR SUPPORT. LET'S CHANGE THE WORLD TOGETHER: http://www.Patreon.com/AttorneySteve
Views: 76362 Steve Vondran
Jamal Jackson JD|MBA: Protecting Your Business Brand Part I - Trademark Basics
For more information, please visit www.JacksonCounsel.com Part 2 - http://youtu.be/ROHzSP-QxpU
Views: 2176 Your Black World
Keep Packaged Products Safe and Protect Your Brand | Thermo Scientific
Thermo Scientific solutions for food safety and quality include metal detectors, X-ray systems and checkweighers. Learn how these solutions, along with deep applications expertise in food and pharma and can support uptime, protect your brand and drive ROI. Thermo Scientific product inspection solutions help ensure Food Safety and Quality. - Keeping packaged products safe - Ensuring consistent quality. - Identifying foreign objects and tampering. - Verifying product integrity. - Controlling under and overfills - Helping to comply with regulations - Extending shelf life - Optimizing uptime - Protecting your brand name Our team is committed, ready - and prepared - to help. It's our legacy and our commitment as your partner in product and process improvement. For more info: http://www.thermoscientific.com/en/community/packaged-product-inspection.html
Views: 1423 KeepingFoodSafe
Protect your brand, register a .sucks
Many companies were told to protect their brand in .xxx, now imagine how many more companies would need to protect their brand in .sucks. This is just one comical look of how it could play out, currently there is no .sucks extension. Brought to you by http://www.hybriddomainer.com
Views: 837 thedomainers
3 Y's Of Protecting Your Brand | Trademark Factory® FAQ
3 Y's Of Protecting Your Brand Secure Your Brand with Trademark Factory® Risk-Free, Guaranteed. https://www.trademarkfactory.com So when you trademark your brand, there's really three things you're protecting. And I sum them up with what I call three whys. The first credibility. And it has two sides to it. It's credibility in your own eyes. It's when you realize that what you're running is a real business. It's not a hobby anymore. It's not a job anymore When you hold that trademark registration certificate in your own hands, something magical happens. So let me tell you a story about this. We've trademarked 1,000 trademarks for our clients. And we've trademarked a bunch of trademarks for ourselves, for Trademark Factory. We got our name trademarked in a lot of countries, we've got our taglines trademarked in a bunch of countries. And I have those certificates in my drawer and some of them are just PDFs on my computer. And a couple of months ago, I decided that they shouldn't be there. And I built a wall with all of those trademark registration certificates. Put them in a fame, hung them on a wall. That was a magical moment. I never thought I'd feel that way but when I look at that wall, I know exactly what we're doing. I know why we're doing it and I know this is a perfect confirmation that this is for real. The second side of this is credibility in the eyes of other, your customers, your investors, your banks, even your competitors. They know that if you bother to trademark your brand, you're in this for a long time. Trademarking takes a long time, and if you don't plan to be around for a long time, there's no point in getting one. So when you go through the process, you telegraph the world, I'm in this for a long time. I am for real. The second why is legacy. And I'm not talking just about non-profits. Although in their case, it's even more obviously. With legacy, what you really care about is all the people that you help. You want to make sure that they can find you under this brand, that they're not being ripped off by somebody who copies you, and that when you're gone, the legacy of your brand lives on. And the other side of that is we need a lot of business owners. And some of them are putting all their heart and soul into building a business. But there's something that drives them. So why are they putting all this effort? Because they know they got something valuable to share with the world. But part of that is the legacy of their brand, that's what you're protecting. And the third why is money. It's money. It's your competitive advantage. It's making sure that the brand that you've built is not being ripped off by your competitors. It's to make sure that some unscrupulous jerks are not knocking off your products. They're not knocking off your services, that you can take full advantage of the goodwill that you've built for your business, that you've built for your brand, that you've built for your products, your services. Jack Welch, the former CEO of general electric as once famously said, "If you don't have a competitive advantage, don't compete." By the way, I always add to that, "If you don't protect your competitive advantage, you don't have a competitive advantage." That's why I always say that trademarking is the easiest and the cheapest way to build and maintain your competitive advantage. And that's really the three things, the three why's you're protecting when you trademark your brand. You protect your credibility, you protect your legacy, and you protect your money. And interestingly, we've dealt with hundreds, and hundreds, and hundreds of business owners. It's always a different combination for each of them. For some of them, it's mostly about credibility. They say, well, you know what, I've been in this business long enough. I think it's time to make sure that I actually own this stuff and do it right. For some of them, it's I want to make sure this thing lives on after I'm gone or I want to make sure that my kids can benefit from it or my franchises can benefit from it. And for some, it's just about the money. They're in this for business, they're trying to build something that matters and they go for that. And usually, it's a combination of the three in just different proportions. So leave your comments below. Actually, I'm interested to see how about you. What drives you in your desire to protect your brand? ----------------------------------- Trademark Factory® resources: ★ Website: https://trademarkfactory.com ★ ☆ YouTube Channel: https://youtube.com/trademarkfactory.com ☆ ★ Facebook Page: https://facebook.com/thetrademarkfactory ★ ☆ Twitter: https://twitter.com/realTMfactory ☆ ★ Kick-Ass Brands Show: http://kickassbrandsshow.com ★ ☆ Kick-Ass Brands Facebook Group: https://www.facebook.com/groups/kickassbrands ☆
Views: 36 Trademark Factory
Jamal Jackson JD|MBA: Protecting Your Business Brand Part 3 - Maintaining Trademark Protection
For more information, please visit www.JacksonCounsel.com
Views: 1830 Your Black World
Things to Consider with Corporate Formation and Protecting Your Brand - Jared Stark
When running a business, there are tons of things to consider. It is easy to get caught up in the day to day and forgot about some of the legal implications of running your own company. In this video, Jared Stark of Stark Law shares with us some things to consider when forming and managing a corporate entity like an LLC as well as how to protect your brand name with trademarks. He is a wealth of knowledge and very open and sharing with things to consider. If you have legal questions, feel free to reach out to Jared at http://starkbusinesslaw.com/ *** Interested in getting started in ecommerce? *** Here's a hint for anyone just starting out, make your first sale, and we have a resource to help you get that first sale so that you can get up and running. Download the FREE first sale blueprint to learn how to make your first sale on Amazon so that you ca launch your ecommerce business - https://maximizingecommerce.com Plus you will also get exclusive tips and resources to help you maximize your ecommerce results. Follow us on social: Facebook - https://www.facebook.com/MaximizingEcommerce/ Twitter - https://twitter.com/MaxEcom
Schawk - Protecting Brand Equity
Everyday, a brand's equity risks getting chipped away. You need a business partner that can produce your brands assets in ways that protect its visual equities across mediums, and across the world.
Views: 578 SCHAWKVideos
Protecting your Brand Online
What is Internet Intelligence in simple terms. https://dotegy.com
Views: 170 Dotegy
How to Protect Your Trademark
This event took place on WEDNESDAY, FEBRUARY 11th at 10AM PST (10amPST / 11amMST / 12pmCST / 1pmEST) --Are you a speaker or business entrepreneur with a distinctive name, word, slogan, or design that you use as part of your brand? --Do you know the 6 important steps to take in order to secure a federally registered trademark? --Did you know that if you fail to do these 6 things, you will likely NOT get your trademark registered, or you will lose it? If learning the answer to the above questions is of interest to you, here is your chance to get firsthand knowledge from trademark law expert Francine D. Ward, Esq.  IN THIS VIDEO YOU WILL LEARN… --The #1 MOST Important step in the entire trademark process. --Six (6) important steps to take in order to secure a federally registered trademark. --What you should do to get it right—the first time! If you attended this "LIVE EVENT” you received a free pdf  download on 'How to Perform an Effective Trademark Search.'  To be notified about future calls, join Francine's mailing list at: http://bit.ly/1wPKUu4 Francine D. Ward Attorney At Law, Professional Speaker, and Author http://francineward.com/
A Winning Approach to Protecting Your Brand in China
in this recorded webinar brand protection experts Zac Wolf and Trevor Robbins discuss how to approach China and strategic best practices that help brands defend themselves online. Key Highlights that will be discussed during the webinar: · New information outlining the scope of counterfeits in China · A systematic approach to making your efforts in China successful · The best tools to leverage to create a comprehensive strategy
Views: 202 MarkMonitor
"Protecting Brands from Trademark Infringement"
In this exclusive LegalMindsTV interview, Greg Gulia, a partner in the New York office of Duane Morris LLP, discusses the factors contributing to the sudden increase in counterfeit and gray market goods, what companies can do to protect their brands from trademark infringement and why its essential to take action.
Views: 2575 LegalMindsTV
INTELLECTUAL PROPERTY ESSENTIALS: How Businesses Can Protect & Profit from Their Innovation (Part-1)
As a budding small business owner or a serial entrepreneur, one of the most valuable pieces of property your business will own is its intellectual property. Protecting your name, brand identity or design may potentially have significant effects on your success. According to the U.S. Patent and Trademark Office (USPTO), " A trademark is a brand name. A trademark or service mark includes any word, name, symbol, device, or any combination, used or intended to be used to identify and distinguish the goods/services of one seller or provider from those of others, and to indicate the source of the goods/services." Over 530,000 trademark operations were filed with the USPTO in 2016. To make sure to protect your business, filing a trademark or other operation may be a necessary step for your business future. In the first of the webinar series, we will cover the values of protecting your intellectual property and discuss trademarks, patents, copyrights and trade secrets.
How can protecting intellectual property rights protect your brand? - business planet
Hello and welcome to Business Planet. We are in Malmo, Sweden. We are going to find out why SMEs that invest more in their intellectual property are more competitive. We are here with Ann Charlotte, a lawyer who specialises in intellectual property. We have found a great example to illustrate this idea, here in Malmo. Lets have a look. #HappyMonday everyone! How do you get around #London? @gabrieldorch likes to cycle around the capital, wearing a #Hövding, of course. https://t.co/mtl5ASzqFi—… READ MORE : http://www.euronews.com/2017/10/06/how-can-protecting-intellectual-property-rights-protect-your-brand euronews business brings you latest updates from the world of finance and economy, in-depth analysis, interviews, infographics and more Subscribe for daily dose of business news: http://bit.ly/1pcHCzj Made by euronews, the most watched news channel in Europe.
Views: 230 euronews Business

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